HISTORY

The concept of Ownlab originated in the early eighties, initially gathering experience as a brand in itself, and then moving into independent client consultation.

Over the years, Ownlab has developed expertise in all stages of fashion production, from research and design development to production management, creating a team able to assist companies in the most important stages of collection creation.

Ownlab’s wide knowledge in the creative process and production makes us an ideal partner for companies that aim to build or strengthen their brand.

Considering style is not only to dress “fashionably”, but also to encompass an identity and lifestyle; we are always attentive to changes and trends, but consistently maintain and strengthen brand image.

Over the years, experience and passion have led us to work with new partners outside the world of fashion. Thanks to them, we have cultivated a sensitivity and taste that enables us to offer our customers the optimal result when constructing the brand and image they want to communicate to their audience.

MISSION

...be creative!

Creativity emanates from our inspiration, our passion, and our experience, which has given us great joy when achieving the goals of our clients; in achieving theirs, we do ours also!

...passionate

The passion for our work is what over the years has made us experts in arts and techniques that few have been able to deepen and transfer from the craft to the industrial world. And this passion is what drives us to constantly face new challenges with the unique purpose of giving the customer exactly the solution he seeks.

...inspired

A long experience in the world of design and fashion, combined with the tireless observation of the wonders of life that surrounds us and that continually inspires us, a passionate attention for every little detail is what moves our work at the service of our customers.

People

Giacomo Novello

Art Director & Designer

A passionate connoisseur of production and artisan processes, his eclectic creativity has led to his successes within Art Direction in varying fields, from fashion, architecture and food.

Stefano Novello

Graphic & Fashion Designer

Expert in both digital and non-digital graphic design techniques, plus related software development, the experience gained in this sector means he is currently training other professionals in the use of Adobe Illustrator for Fashion Design.

Pietro Novello

Filmmaker, Sound Specialist & Digital Marketer

Graduated from the Arts University Bournemouth (UK) in “Film Production”, he specialises in short films, documentaries and sound production, obtaining various awards for his projects at a multitude of international film festivals. During the past few years he specialised in digital communication and works as digital marketing strategist.

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